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If you ask any person on the street what type of YouTuber is trending today, the general answer would most likely be a DIY fashionista, gamer, or anything that has to do with kids. These types of YouTubers have certainly carved out a nice niche for themselves, but there is a new type of YouTube…
In September, Google paid a landmark fine of $170 million to the Federal Trade Commission after an extensive investigation found that its YouTube platform had violated the Children’s Online Privacy and Protection Act (COPPA). In the statement, the FTC maintained that YouTube knowingly exploited data collected from children to serve its advertising agenda. As a…
Growing your Instagram audience and building your personal brand are vital to succeeding as an influencer. The more followers and engagement you have, the more money you can earn by promoting products and services on your page. Affiliate marketing strategies and sponsored posts can be very lucrative. If you grow your audience to 50,000 followers,…
If you’re looking for unlimited business growth in 2022, YouTube should be on your to-do list. Why? YouTube is the second largest search engine in the world with around two billion monthly active users. Yes, monthly! Other important YouTube statistics business owners should know are: 5 billion videos are consumed per day 1 billion videos…
Influencer marketing has become synonymous with business. In a world inundated with advertisements (the average modern person sees around 5,000 ads per day), marketers need a more genuine way to connect with their target markets, and influencers like you are the answer. However, when we hear the word “influencer” we often think of pretty Instagram…
You may have heard of the micro-influencer, but have you heard of the nano-influencer? While micro-influencers have smaller followers (up to 50,000 depending on who you ask), nano-influencers have even smaller followers (as low as 500). And in the world of influencers, accounts with smaller followings are becoming increasingly attractive. Read on to learn about…
Insta success is definitely a thing in the very social media driven world we live in. But achieving any sort of Insta success is not easy. Becoming an influencer on Instagram is more than just posting pics and videos. And you are certainly not the only one vying for attention. Instagram is the second most…
Influencers have become an essential part of brand influencer marketing. Entire marketing campaigns are created with influencers in mind, and those campaigns can be pretty spendy. This leaves brands want to know what is best, influencer vs. micro-influencer? Celebrity and well-known influencers can charge up to $200,000 per social media post. In fact, it’s…
Influencer marketing is around every digital corner. There are plenty of micro-influencers and a decent number of mega-influencers ready to take a brand, product, and/or service to the next level using social media. Online users take influencer recommendations to heart . . . Simply recommending a business, product, event, etc. can net big-time value for…
Instagram is one of the most popular social media platforms in the digital era. Some might even consider that an understatement. You probably already know this, which is why you want to learn how to get more followers on Instagram. So what is the current status of your Instagram account? Is the page optimized? Are…
